Storetail
French tech company | Builders Republic
About
Retail media platform that lets consumer brands run in-store-style promotional campaigns on retailers' e-commerce sites — sponsored product placements, native banners and add-to-basket suggestions — targeted on live basket and browsing signals, purchase history and external context such as weather and events, and sold to grocery and mass-market retailers as a monetisation layer for their own inventory.
Key facts
- Status
- Rachetée
- Sectors
- Adtech
- Latest stage
- Series A
- Founded
- 2014
- City
- LEVALLOIS-PERRET
- Region
- IDF
- Tracked rounds
- 2
- Amount raised
- 7.0 M€ raised since 2020
Funding rounds
- Series A · 2018
- Seed · 2016
Investors
Notes
Rachetée par Criteo le 3 août 2018 pour 41,3 M€ (47,8 M$), dont 3,6 M€ de complément de prix versé sur deux ans. La technologie a été intégrée à l'offre Criteo Retail Media. L'entité STORETAIL MARKETING SERVICES a été radiée du registre du commerce le 22 septembre 2020.